During a speech on 23 September 1997, shortly after returning to Apple, Steve Jobs explained and introduced the “Think Different” marketing campaign that included the iconic “Here’s to the Crazy Ones” video ad. The rest is history and a three-trillion-dollar success.

Referring to Albert Einstein, R. Buckminster Fuller, John Lennon and others featured in the “Crazy Ones”, Steve Jobs quips (8:26), “You know, if they’d ever used a computer, it would have been a Mac.”

We believe that if Steve Jobs had ever purchased an independent power system, it would have been a PowerBloc. 

Steve Jobs understood that elegance in design reflects the discipline and perfection that went into creating a product. Elegance arises from excruciating attention to detail, not pretty colors and shapes.

You cannot easily see the perfection of our power electronics or controls. But you can see the elegance of our DIYA user tablet interface.

The U.S. Patent Office agrees that the DIYA user interface design is novel and original and has issued a notice of allowance for YouSolar’s design patent on 20 December 2023.

Sweet. But what really matters is that our customers find DIYA intuitive and informative. And they do, as their feedback to us shows.